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Modern Mixology

  • Renee Miner
  • Feb 6, 2015
  • 1 min read

The signature cocktail is not a new trend for special events but it is certainly one with staying power. Drinks like the Lemon Drop or the Cosmo have been popular choices for cocktail hours all across the country but craft and custom beverages have put a new spin on this now timeless trend.

Craft cocktails and Microbrews have had a huge impact on the bar world. Hipster or not, it is likely you have seen your favorite restaurants taking a new approach to their bar selections. Infused spirits, house made bitters, and unique flavor combinations have dominated in the last year. This has undoubtabley made its way to the catering world with a heavy impact on signature cocktails. Gone are the requests for a traditional martini, today's trend focuses on completely custom made libations.

The creation of these cocktails now dives in to taste profiles, likes and dislikes, sensory impacts, and highly styled presentation. Working from the ground up during the creation process has become a vital part of the new specialty drink. Mixologist are now part of the catering culture and are the key to successfully kicking up your next cocktail hour. When planning your next event including a craft cocktail will surely set you apart. Working with your caterers Mixologist to create a completely custom drink is a deliciously fabulous way to ensure your guest's experience is as unique as you are.

 
 
 

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